Tuesday, June 4, 2019

Your Organization is losing it Big Time: If You haven’t Incorporated the Use of Meeting/Events Automation to manage your Events or Business Meetings


Official events such as tradeshows and conferences provide businesses lots of opportunities to make deals and the right connections with their potential clients.  And for this reasons, it is no rocket science that organizations that want to capitalize on making meaningful new deals with prospective clients or customers must make use of such events to the fullest. So, how well can you arrange a meeting or an event schedule seamlessly? Well, the best answer for you here is a good meetings/events automation system.
The modern day meeting planners need to use meeting automation platforms such as Salesforce which help to create valuable insights for data-driven decisions. Meeting automation systems alleviate for event planners the pain of having to rely on spreadsheets and emails which are usually cumbersome and susceptible to errors.
Find out more about the benefits of using meeting automation systems to manage your business meetings or events:

They help with pre-event coordination

o   It easy to track in advance who is attending the event – meeting automation systems like Salesforce, makes it easy for you to easily predict the expected attendees for every conference or tradeshow you need to target on as per the publicly available data. Now when you have the list of attendees in advance you will have the benefit of knowing which hands you will be going to shake hands with to make deals and connections with.
o   Seamless scheduling – every user is usually given a customized meeting link that easily syncs with the calendar featuring joint meetings. This allows any prospect to easily select the time and location that is perfect for their own unique circumstance.
o   There is the benefit of just attending more relevant meetings – these platforms makes it easy to know who is attending the event, for this, event planners are able to shake hands with the right person for the company. Basically, these automation platforms have eliminated the once tedious and cumbersome work of having to surf one website to the next looking for sponsors and speaker info.

On-Site Management

o   Locations and resources – the meeting automation platform eliminates the issue of uncertainty that some sales team members usually encounter. With automation platforms, marketing users can allot specific meeting locations to sales representatives. This alleviates the issue of double-booked locations.
o   Easy tracking of team performance – meetings that have occurred are easily and quickly tracked and the notes can as well be reviewed.

Post-Event Analysis

Easily track event ROI – observe the events that help to drive revenue to your company without having to use a calculator or the cumbersome Excel formula.
Year-to-year performance of data – Easily compare how your business or organization and the team perform year after year with clear data that’s easy to digest.

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